top of page
TO INSPIRE

The future expansion will help inspire people. They will achieve this through a variety of activities that will help them grow and live a better life.

Brand Extensions-03.png
Brand Extensions-11.png
Conference

CREATIVITY CONFERENCE

[EX_02] EXPERIENCE

Learn from leaders and be inspired to explore your creativity

A yearly conference with inspirational speakers. It brings together professionals, and creators. They are there to speak about their success and inspire and educate attendees  on why collaboration is important.

Mission Focus: The Creativity Conference reinforces our mission of developing intellectual abilities and collaborating by sharing their experiences and working together to develop creative pieces.

​

Analogous to: 99u, HOW Design Live

Contrasting: Attendees can speak and give demonstrations

Links to: Skill Sharing Event

Journal

[P_04] PRODUCT

DISCOVERY JOURNAL

Empower people to take charge and rediscover passions, hobbies, etc. that they may have forgotten

A Journal that is designed to improve quality of life. It will be filled with quotes and prompts made to get you brain flowing and help you understand what you want in all areas of your life. It will effectively help you make connections with your thoughts, actions, and feelings. Users can meetup to discuss things they discovered while using the journal.

Mission Focus: The Discovery Journal reinforces our mission of developing intellectual abilities and building a better community by encouraging you to write and reflect on ways you can improve and give tips that you can use.

​

Analogous to: Mindfulness Journal, Start Where You Are: A Journal for Self Exploration

Contrasting: You can discuss your journal entries with others, including a professional coach or therapist

Links to: Milton Bradley Cafe

Science Fair

[EV_03] EVENT

SCIENCE FAIR

A place where children and adults can show their science projects

People of all ages can come and show the experiments they have been working on. It is just like your typical science fair, however, every participant will have the chance to work with a professional scientist on their projects and come out of the science fair with job offers, scholarships, and more.

Mission Focus: The Science Fair reinforces our mission of developing intellectual abilities by having people develop and showcase their ideas in hops of being able to work with a professional scientist.

​

Analogous to: High school science fairs, art shows

Contrasting: You work with actual scientists and have the chance of getting a job

Links to: Skill Sharing Center

DISCOVERY MUSEUM

[EX_01] EXPERIENCE

A museum where collaboration, creativity and problem solving emerge.

A museum for young adults and kids to discover their talents and gain the skills needed to become better problem solvers and innovators. You can be inspired by music, art and more. There are also activities that bring people together to help them improve, change and grow.

Mission Focus: The Discovery Museum reinforces our mission of developing intellectual abilities by showing various things that can inspiring attendees to improve skills and become better innovators.

​

Analogous to: Bay Area Discovery Museum, Children Creativity Museum

Contrasting: Focus on young adults and kids individuality

Links to: Teamwork Camp

[EX_03] EXPERIENCE

FESITVAL

A Festival that encourages people to make connections and collaborate

An annual 2-day festival. It brings together professionals, creatives, innovators and entrepreneurs. There will be booths where entrepreneurs can talk about their company/products and offer advice and guidance on how they started and how they got to where they are now. This festivals is opened to anyone who wants to know more about entrepreneurship and more.

Mission Focus: The Milton Bradley Festival reinforces our mission of collaborating and inspiration by sharing their experiences and encouraging others to work together as well as giving them opportunities to do so.

​

Analogous to: NYU Entrepreneurs Festival, Silicon Valley Entrepreneurs Festival

Contrasting: You will be able to walk around and meet professionals, network and recruit

Links to: Milton Bradley Cafe

[S_04] SERVICE

LIFE COACH

A person who is there to give you advice and motivate you to become a better person and improve your community.

A person who can give you the guidance you need to better yourself and your community. He/She is there to discuss your discovery journal as well as anything that has you concerned. The life coach is there to help you by sharing her experiences and talking about yours.

Mission Focus:  The Life Coach reinforces our mission of building a better community by helping you reflect on ways you can improve your community and giving you ways to do so.

​

Analogous to: TED Talks, A Path That Fits, Inc

Contrasting: Helps you understand how developing your skills and working with others are good things to do

Links to: Skill Sharing Center, Discovery Journal

[ED_01] EDUCATION

SKILL SHARING CENTER

Institute for students who want to develop  new skills and achieve success

An institute where people can go to learn valuable skills in the workplace. There will be programs that help accelerate valuable skills needed to be successful in the workplace. They will be in groups with one mentor. They will be tested individually and together to determine their strengths and weaknesses.

Mission Focus: The Skill Sharing Center supports the mission of working together and improving skills by teaching them ways they can improve, be successful and use what they learn out in the world.

​

Analogous to: SkillShare, Udemy

Contrasting: Believe finding new skills can help in the workplace

Links to: Skill Sharing Event, Teamwork Camp

[S_02] SERVICE

TEAM BUILDING MEETUPS

A weekly meeting to improve team building skills that are needed in life

A weekly meetup for those who want or need to improve on their team building skills. People from different places, schools, jobs can meetup and improve their skills. These meetups can give you the necessary tools to move up in life.

Mission Focus: Team building meetups reinforces our mission of developing intellectual abilities and working together by encouraging people to improve their collaboration skills needed in work, school, etc by working together.

​

Analogous to: Meetup, Slack, Public Spaces

Contrasting: You don't need to use it for work related tasks.

Links to: Skill Sharing Center/Event

[S_03] SERVICE

BETTER LIFE CAMPAIGN

Help those who may not know how they can improve their life

This campaign is there to show people ways they can better their community as well as their life. It is an ongoing campaign that has a series of posters, books, etc. that includes tips and tricks that a person can use everyday.

Mission Focus: The Better Life Campaign reinforces our mission of building a better community by encouraging people and showing them how they can better their community and life.

​

Analogous to: Move Your Way campaign, Wellness Programs

Contrasting: This campaign shows ways you can work alone and with others

Links to: Book Series, Skill Sharing Event

This is a student project, is meant to be transformative in nature, and was created in the spirit of academic fair use. This book is not intended to represent the parent brand in any way.

bottom of page